Industrial & B2B
Your catalog, your dealers, and your quotes, in one system.
Manufacturers, distributors, and dealer networks require accurate technical catalogs, account-specific access, structured quote workflows, and integration with existing systems of record.
What your operation runs on
The systems, named.
Product catalogs with real specification data, not a PDF wall
Dealer and distributor portals with role-based access and account pricing
Quote, RFQ, and configure-price-quote flows that produce a document someone can sign
ERP and CRM integration, so pricing and availability come from the system of record
Lead routing by territory, and reporting that shows which rep or region produced the work
The internal tool that replaces the spreadsheet the business is quietly running on
Related work
The closest work we can name.
We haven't shipped for a manufacturer under a name we can publish. What we have shipped is the same class of system: an operations platform a real business bills through daily, built and operated by us. Judge the engineering on that.
How we deliver it
The services behind those systems.
Ordered by what this industry reaches for first, not alphabetically.
Dealer and distributor portals, customer accounts, quote and RFQ flows, dashboards, and internal tools. The software your business runs on, shaped to how you work.
ERP and CRM integration, payments, shop and dealer management systems, booking, email and SMS, migrations. One system that talks to itself.
Marketing sites that hold up, and landing pages built for one job: turn a click into a call, a quote, or a sale.
Missed-call text-back, auto follow-up, confirmations, and reminders. The busywork runs on software, not memory.
Hosting, monitoring, updates, backups, and the queue of small fixes. One retainer and one number to call after launch.
FAQ
Questions worth asking.
Can you integrate with our ERP?
In most cases yes. The honest answer depends on which one and what it exposes — some publish a clean API, some need a middleware layer, and a few need a nightly export and a lot of care. We scope that before quoting rather than after, because it's the line item that decides whether a project is six weeks or six months.
How is this different from a standard website engagement?
A catalog website is only one layer. Dealer access, account pricing, quote workflows, and ERP integration form an operating system that requires support after launch. We build and operate that class of system. The engineering page is the checkable version of that claim.
Our sales cycle is long and nobody fills in forms. Does any of this help?
The objective is a measurable path from first inquiry to scheduled work. Routing, follow-up, and reporting show where inquiries drop and where the process needs attention.
How does THICKRIM work with our existing vendors?
THICKRIM can coordinate the website, systems, hosting, and integrations while retaining specialized vendors that still serve a clear purpose. The goal is explicit ownership and fewer unsupported handoffs. That is what Digital Operations is.
One call to start