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Comprehensive Brand Design Language

Visual Identity Systems

Extend your brand beyond the logo with a comprehensive visual identity system. Color palettes, typography, imagery style, and design elements that work together to create a cohesive visual language.

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Key Features

Everything you need to succeed. Our comprehensive approach ensures no detail is overlooked.

Color Palette Development

Create primary, secondary, and accent color palettes that reflect your brand personality.

Typography System

Select and define primary and secondary typefaces with clear usage guidelines.

Icon System

Develop a cohesive system of icons that reflect your brand aesthetic.

Photography Style Guide

Define photography style, lighting, composition, and subject matter guidelines.

Illustration Style

Develop a unique illustration style that complements your overall visual identity.

Design Elements & Patterns

Create supporting design elements, patterns, and textures that enhance your brand.

Layout & Spacing

Establish clear principles for layout, spacing, and composition across applications.

Digital & Print Standards

Define standards for web, mobile, print, and environmental applications.

Why Choose Us?

Tailored Solutions

Built specifically for your business needs.

Speed & Performance

Optimized for fast load times and conversions.

Scalable Architecture

Grows with your business without breaking.

Our Process

How We Work

Proven methodology to deliver consistent, high-quality results.

1

Discovery

We analyze your needs and goals.

2

Strategy

We build a roadmap for success.

3

Execution

Our experts bring the plan to life.

4

Optimization

Continuous improvement and growth.

Build Your Visual Identity System

Create a comprehensive visual identity that brings your brand to life consistently everywhere.

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THICKRIM

Strategic digital agency transforming ambitious Chicagoland brands into revenue-generating market leaders.

Chicago, IL
(708) 417-5982
contact@thickrim.com

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